Insights on Marketing Cosmetics with Photography

With a lifetime of experience creating images for the beauty industry, Via U!'s general manager Mariano, shares his knowledge on telling a story with pictures.

A study of tendencies and strategies, past and present.

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Across cultural lines, and continents, the color white is associated with purity and the truth. Established beauty brands have for

May 24, 2019
Category :Beauty Marketing
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The white background has been an e-commerce standard since Amazon and eBay first launched in 1995. Today, considering that the

May 24, 2019
Category :Beauty Marketing
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On a warm late summer night Marilyn Monroe stood atop a New York subway grating to film a scene for

May 24, 2019
Category :Beauty Marketing
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Over the past 25 years, the most important influence to the aesthetics of marketing has been Photoshop. Introduced as a

May 24, 2019
Category :Beauty Marketing